Children Media and Consumption -10 January 2011

category: Development Education
publisher: Nordicom
isbn: 978-91-89471-51-1
author: Karin M. Ektröm & Birgitte Tufte
format: Book
page_count: 356
copy_count: 1
is_online: No

Many computer games, cartoons and programmes are a form of advertising in themselves inasmuch as they are the vehicles for 'merchandising' to youthful viewers. Product trade-marks and logotypes are a nearly universal lingua franca today, a vocabulary shared by young of all classes in a good part of the world.