Resources

Children Media and Consumption -10 January 2011

Many computer games, cartoons and programmes are a form of advertising in themselves inasmuch as they are the vehicles for 'merchandising' to youthful viewers. Product trade-marks and logotypes are a nearly universal lingua franca today, a vocabulary shared by young of all classes in a good part of the world.

  • category: Development Education
  • publisher: Nordicom
  • isbn: 978-91-89471-51-1
  • author: Karin M. Ektröm & Birgitte Tufte
  • format: Book
  • page_count: 356
  • copy_count: 1
  • is_online: No